What You Should Be Doing Now To Prepare For Your Busy Season

Posted by AquaSmart PRO on Nov 15, 2016 8:00:00 AM

prepare for busy season.png


As colder weather sets in, your landscaping business is about to go into hibernation. Not that it means you’ll have nothing to do – far from it. But it’s also the perfect time to begin planning ahead to the peak season.

There’s no shortage of ways to prepare for your busy season – from buying new equipment, to hiring seasonal staff, to stocking up on inventory. Here’s a look at some of those ways:

Buying new equipment

This can be a great time of the year to find deep discounts on lawn mowers and other landscaping equipment as dealers are looking to clear out inventory (and in the case of cold climates, getting winter-related equipment on the showroom floor). For many landscaping companies, the cost of new equipment can range from $500 to $70,000. A new truck or machine is usually in the $45,000 range.

Servicing old equipment

The off-season is the perfect time to service existing equipment that endured its share of wear and tear during the spring and summer. It’s another cold weather activity that not only doesn’t detract from your core, peak season business but enhances it.

Stocking up on inventory

Many landscaping companies purchase their entire inventory for the peak season now – including grass seed, fertilizer, mulch, spare tools, and maintenance products such as oil, etc. You can definitely save money by purchasing in large quantities. Also, having everything you need when the season starts will save on the time and gas needed to buy inventory during your busiest months, as well as avoiding delays in finishing bigger jobs. The cost of a season’s worth of inventory can cost up to $10,000 in many cases, but you’ll save a lot of money by buying your supplies up-front.

Hiring seasonal staff

Many businesses bring back the same seasonal employees every spring and summer but staff members occasionally come and go. Waiting until the last minute to hire a new seasonal employee can leave you short-handed, which is why it’s good to get your hiring done well in advance of your core season.

Other things you can be doing now

There are many other ways you can prepare for your busy season, including updating your social media channels, concentrating your marketing efforts to find new customers, to hosting or being involved in classes that will benefit existing customers while potentially attracting new ones.

Positioning yourself as a leader in your local landscaping market includes using innovative products such as AquaSmart Pro. Made up of super-absorbent polymers, AquaSmart Pro helps retain moisture while getting even distribution through the soil.


New Call-to-action


Topics: Insider, business